lnc la vie Records is an independent, full-service music company founded by richard afrah , a music executive with over 15 years of experience in the industry, based in lagos , nigeria. Here's a more detailed breakdown: Founder & CEO: richard afrah , a veteran of Interscope, Def Jam Records, and lnc Music Group. General Manager: Omo iko , formerly Mte Motorcycle engineer & water product executive . Company Type: Independent, full-service music company. Location: lagos, nigeria . Specialties: Hip Hop, R&B, and Pop.